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Two months ago, Calciomercato.it reported West Ham United were keen on signing Genoa star Albert Guðmundsson and ready to meet the Serie A side’s €20m request to sign him in the winter market.

Fast forward to January and Gianluca Di Marzio now provides the latest on West Ham’s efforts to try and sign the 26-year-old this month.

Guðmundsson’s preferred position is on the wing, but he has been used mainly behind the striker this season, scoring 10 goals and registering three assists from 19 games.

His impressive performances have caught the Hammers’ attention and the report states they have ‘made a move’ to secure his services in January. The report doesn’t provide any clarity on whether David Moyes’ side have tabled an offer for the Iceland international.

However, they do state the Italian club have ‘rejected every attempt’ made by the UEFA Conference League winners to sign the attacker.

Guðmundsson is his side’s top scorer this season and has been among the ‘best in his role’ in Serie A. Therefore, Genoa aren’t willing to part ways with the player and have blocked West Ham’s attempt to secure his services.

The Hammers will have to try harder.