Spurs are facing the full Champions League media glare, and so far this season it’s very been positive.
The Spanish media is all things Tottenham Hotspur this week, with gushing praise handed out to Mauricio Pochettino, several of the team, and a lot of excitement ahead of Real Madrid’s visit to Wembley.
If the Champions League can be a vehicle for expanding a club’s commercial worth around Europe, then Tottenham are certainly benefitting from that, without a great deal of obvious effort.
The Premier League club aren’t having to do a lot of talking off the pitch to highlight their advancement, what’s happening on the pitch naturally makes the European media more interested in everything, including the new stadium.
Any Spaniard with a Tottenham connection has probably had a telephone call or several over the past few weeks, and that includes Juande Ramos.
The former Tottenham manager has been part of a queue ready to speak to Marca, and was asked why Spurs aren’t at the level of the European greats.
year.”
Things have changed a little since Ramos was in charge of Tottenham, but the exit of Kyle Walker to Manchester City during the last window was an example that Spurs haven’t stopped selling players to direct rivals, not completely anyway.
In what may be a tight battle for the Premier League, Walker playing for Guardiola and not Pochettino could be part of the difference.
Without the state sponsored investment of Manchester City, Tottenham have to remain economically viable in other ways, and that very much means running the club on a tight financial footing.
